When Shenetria Moore marched out of the army and into the boardroom, she carried with her a vision that would ignite a cultural renaissance. I had the privilege of sitting down with this dynamic changemaker on our latest episode of Follow the Brand, peeling back the layers of her brainchild, Project 12. It’s a platform dedicated to transforming the narrative around Black professional men, elevating them not just as leaders in their fields, but as beacons within their communities. This conversation takes us on a journey from the inception of Project 12 to its life-altering impact on both the participants and society at large.

Thanks for tuning in to this episode of Follow The Brand! We hope you enjoyed learning about the latest marketing trends and strategies in Personal Branding, Business and Career Development, Financial Empowerment, Technology Innovation, and Executive Presence. To keep up with the latest insights and updates from us, be sure to follow us at 5starbdm.com. See you next time on Follow The Brand!


Special thanks to @Shenetria Moore for joining this amazing episode. This is incredibly advantageous if you have your own podcast to promote, since the audience is already listening to podcasts, meaning they’re much more likely to subscribe to your own podcast.


Shenetria Moore

Project 12

Step into the realm of resolution as I, Grant McGaughan, engage with Shenetria Moore, whose extensive expertise as Project 12 brings new light to the complex interactions within community crises.

Wrapping up this riveting discussion, the spotlight turns to an upcoming networking event in Palm Beach. The event is a microcosm of Project 12’s grandeur, weaving together personal connections, visual storytelling, and a vibrant tapestry of professional collaboration. As we tease out the meticulous planning and anticipation surrounding this gathering, it’s clear that what started as a spark in Shenetria’s mind is blazing a trail for a global movement—Project 12 is not just redefining success, it’s crafting a legacy that promises to inspire for generations to come.

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